Constructing a Logo
Developmental Stages in stages is recommended, many times within the architectural steps a polished identity is constructed. Before the design process begins understanding the intent of the company plans the creative flow.
Travel Rookies is a movement catering to first-time plane travelers. With the help of international experts, Travel Rookies aims to break down barriers that keep travelers from flying. Contact Travel Rookie start with a quick passport stamp!
The beginning logo development for Travel Rookies initially was to include a passport, immigration stamp, boarding pass and luggage tag. The logo color scheme need to be US passport navy blue and bright red. As the development progressed, the need to simplify the logo passports and stamps where deleted but the color scheme stayed the same. The final stage included a luggage tag symbolizing travel, globes to represent destinations and a whistle to represent flight training for first-time travelers.